Facebook looks for "meaning" with major news feed overhaul

Facebook testing “Today In” local news and events section in some parts of U.S

Do you think "Today In" is a step in the right direction for Facebook, or is there more the company needs to do?

He also pledged to defend Facebook from nation states.

Facebook is again changing the news feed, and if you rely on Facebook to show you news or stories from publications and websites that you like-such as this one!-you may be affected.

"Since there's more public content than posts from your friends and family, the balance of what's in News Feed has shifted away from the most important thing Facebook can do - help us connect with each other", he said. Facebook will also penalize so-called "engagement-bait" that looks to commandeer user reactions - the likes, comments, and shares of Facebook engagement - into earning a higher reach, Mosseri said. This required Facebook to "refocus the system", he said.

The new tool, called "Today In", will show a feed of local events, announcements and news to the users.

Instead, content that sparks conversations among family and friends who use the site will be emphasised, explained chief executive Mark Zuckerberg on his page.

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The move, announced Thursday, means that articles and videos from brands and publishers will be de-prioritized in the News Feed. "Because this [change] is naturally good for friend content and for conversation, it's actually going to be good for the diversity of opinion in News Feed".

Fewer videos watched could crimp Facebook's aggressive push to become a major hub of video content.

In an exclusive video interview with CNN Tech's Laurie Segall, Facebook VP Adam Mosseri described the move as a "rebalancing" of how Facebook's algorithms rank items in the main feed. The lure: the billions of dollars in advertising that are expected to migrate to digital video from television that could help make up for an expected slowdown in Facebook's core business. Facebook displayed its willingness to sacrifice profit to tackle big problems when it announced late a year ago a plan to hire thousands of content moderators to deal with Russian interference and misinformation on the platform.

Facebook has been flirting with the idea of "sort of" creating two newsfeeds, one for friends and family and another for pages that would be buried under an Explore Tab.

Zuckerberg didn't mention Facebook's role in the 2016 election or Russian meddling through the platform as motivation to change what shows up on the social network.

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