Google's URL Shortener Service goo.gl Is Being Shutdown

Google Ending URL Shortener Support In Favor Of Dynamic Links

The service is still active, but starting April 18, Google says that only existing registered users will be able to shorten links via their goo.gl account console.

In an announcement on its blog, Google claims that over the years since the feature was launched, people have been finding content on the internet differently than they did before, leading them to believe that maybe the need for a URL shortening service might no longer be necessary. Google has suggested developers to use Firebase Dynamic Links which allows single links to lead to different destinations depending on the type of device they're accessed from.

Developers who use the goo.gl API can continue to use the service; however, no new developers will be able to access this API starting May 30, 2018. Both developers and users have 12 months to use the service, but if you have yet to use the shortening extension before April 13, you can figure using it after that. However, Android Police pointed out that FDLs shouldn't technically be referred to as the replacement of goo.gl short links. Information about the Firebase Console is available on this web page. For example, I purchased the jaduino.me domain and after it was linked with Bit.ly, it became my shortened URL.

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Firebase is Google's mobile platform for developers to use to help make apps. After that, 30 March 2019 will see the console discontinued, preventing people from managing their short links. Google short URL service provides brief analytics for each link separately to find the source of referrals, browsers and countries. After this period, all links will continue to redirect.

As for the new users, the company recommends trying the new FDLs service to create their shorter links. How often do you use a link shortening service?

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